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Strategy

STRATEGIC OBJECTIVES

Building Skills and Knowledge

Equip women with essential skills in trade and agriculture through training programs, workshops, and mentorship initiatives with knowledge sharing and access to information on market trends, financial literacy, and best practices.

Fostering Collaborative Growth

Drive local, regional, and international partnerships to support women's economic participation and Advocate for policies and programs that promote gender equality in trade and agriculture.

Championing Economic Empowerment

Influence economic agendas and government policies to address women's specific needs and challenges. Build partnerships with financial institutions to facilitate access to loans and investment opportunities for women entrepreneurs.

Strengthening Business Success

Promote cooperative schemes and systems to enhance collaboration and collective bargaining power. Provide business development support services to help women scale their businesses and reach new markets.

Investing in Wellbeing

Advocate for accessible healthcare systems and educational opportunities for women traders and farmers. Offer targeted support programs and skills development initiatives for widows to empower them economically and socially.

STRATEGIC PILLARS

2024 - 2027

Capacity Building and Skills Development

Equipping women with knowledge, training, and mentorship to succeed

Market Access and Financial Inclusion

Expanding opportunities for women through fair market access and financial support

Advocacy and Policy Influence

Championing women's rights and driving inclusive trade policies

Networking and Collaboration

Building partnerships and connections that foster collective grow

MEMBERSHIP BENEFITS

1. Participation in High Level Engagements with key policy makers to address urgent emerging issues impacting on business environment and the industry across the continent.

2. Access to sector information through various communication platforms

3. Issuance of a AWIATI Membership Certificate

4. Exchange of views and expertise with other AWITA members

5. Influence decision-making and develop common positions on through PAOSMI advocacy and lobbying activities

6. Networking opportunities offered by an organization within the continent, region and country level.

7. Partnership opportunities in various areas and discounted Attendance at Fee-based Trainings and Conferences

8. Listing on AWITA website

AWITA'S TARGET AUDIENCE

EMPOWERING WOMEN AT EVERY STAGE OF THEIR JOURNEY

AWITA’s mission is to empower women in trade and agriculture across Nigeria. This means

reaching a diverse range  of individuals with unique needs and aspirations. Here’s a breakdown of

AWITA’s key target audiences:

1.Aspiring Entrepreneurs
Young women—graduates, school leavers, or career changers—eager to enter trade or agriculture but lacking resources or guidance.

2.Existing Micro-entrepreneurs
Women already running small businesses, facing challenges like limited market access, financial constraints, or lack of skills.

3.Established Business Owners
Women leading successful businesses, seeking expansion, new markets, or policy advocacy.

4.Women Farmers
Rural women in agricultural production, challenged by limited access to land, technology, and markets.

5.Widows & Vulnerable Women
Women facing hardship due to loss or vulnerability, needing skills, resources, and financial independence.

About Our AWITA

We’d love to hear from you! Reach out to AWITA for inquiries, partnerships, or support.

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